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At LaunchPod Labs, I've led product development for 12+ startups across AI/ML, FinTech, HealthTech, and SportsTech. Here are some notable case studies:

Overview

HexaHealth is a one-stop platform to cater to a patient's hospitalisation needs by digitizing all touchpoints during the patient's journey. The team wanted to build a fully functional MVP that can be used to test market potential and be able to expand upon the core functionalities in future.

Problem

The patient journey within the healthcare system is often fragmented and complex, especially when seeking necessary medical procedures. Patients lack a centralized platform to research options, compare hospitals and specialists, and manage the logistics of their hospitalization experience. This leads to frustration, delays, and potentially higher costs for patients seeking the best care.

Our Approach

• Intensive collaboration with HexaHealth founding team to understand the ideal patient experience
• Created detailed roadmap outlining MVP development
• Focused on exceptional UI/UX design principles for ease of navigation
• Built custom CMS and CRM tools for efficient management
• Delivered fully functional MVP within approximately 100 days with rigorous testing

Results

The MVP transformed the patient experience, serving as a one-stop solution for finding and managing medical procedures across a wide range of specialties and hospitals.

Overview

SimSim AI isn't just an AI toolbox; it's your gateway to a new era of business efficiency and creativity. We've built a user-friendly, all-in-one platform specifically designed to empower enterprises with the power of cutting-edge generative AI technology.

Key Features: Boost Productivity & Efficiency

• Effortless Automation: Eliminate repetitive tasks across departments by automating with GenAI. Generate personalized marketing materials, legal agreements, product roadmaps, and more with custom one-click templates.
• Data Integration: SimSim can be connected to various data sources (CRM, databases, static documents) to personalize and automate content based on context and real-time information.
• Seamless Chatbot Integration: Build and deploy your own chatbots to personalize user experiences and provide 24/7 customer support across any website.

Unparalleled Control & Security

• Complete Data Privacy: Host SimSim on your private cloud or on-premises for ultimate data control and security.
• Granular Access Management: Configure user access levels, feature permissions, and budgets for maximum security and cost optimization.
• Universal LLM Compatibility: Work with any commercially available Large Language Model (LLM) including OpenAI, Google PaLM 2, and Anthropic Claude for maximum flexibility.

Impact

SimSim AI has become a comprehensive solution for enterprises looking to leverage generative AI across multiple departments while maintaining complete control over their data and infrastructure. The platform's flexibility and security features have made it particularly attractive to large organizations with strict compliance requirements.

Overview

GiftPass is building a unique marketplace app for buying, selling, and trading unused gift cards. The team wanted to build a safe, secure yet user-friendly platform to unlock the value of unused gift cards.

Problem

Unused gift cards represent a substantial amount of untapped value for both consumers and businesses. Existing gift card marketplaces often lack robust security measures or intuitive user experiences, hindering widespread adoption. GiftPass envisioned a solution to address these pain points but needed support in developing a world-class platform.

Our Solution

• Conceptualized a comprehensive marketplace platform prioritizing ease of use and best-in-class security protocols
• Developed a detailed roadmap focusing on a fresh and intuitive user interface (UI/UX)
• Streamlined buying, selling, and trading gift cards with state-of-the-art security mechanisms
• Built a custom-branded debit card feature for flexible gift card spending
• Integrated with 3rd party rails for card issuance & management

Results

The resulting marketplace offers a delightful experience with a safe and user-friendly platform for individuals and businesses to unlock the value of unused gift cards. The platform's intuitive design encouraged engagement, leading to a successful MVP and the first round of funding for the founders by renowned investors.

Overview

By integrating advanced AI technologies, we provided a reliable, efficient, and scalable approach to analyzing large-scale data for a large financial institution. Utilizing generative AI with fine-tuned models, vertex databases, and network graphs, we created an AI module capable of analyzing large-scale transactional data to detect and prevent sophisticated financial frauds.

Salient Features

• Real-time Detection & Reduction of False Positives: Identifies suspicious patterns and anomalies in real-time, minimizing false alarms and ensuring swift action against fraudulent activities.
• Data-Driven Insights: Analyzes a wider range of data points beyond traditional credit history, including alternative data sources and behavioral patterns, to provide a more holistic view of an individual's financial health.
• Reduced Risk & Improved Lending Decisions: Provides accurate credit scoring models, leading to better risk assessment and informed lending decisions.

Technical Implementation

The system leverages cutting-edge AI technologies including:

• Fine-tuned generative AI models for pattern recognition
• Vertex databases for efficient data storage and retrieval
• Network graph analysis for identifying fraud networks
• Real-time processing pipelines for immediate threat detection

Impact

The AI-powered fraud detection system has significantly improved the financial institution's ability to identify and prevent fraudulent activities while reducing false positives, leading to better customer experience and reduced losses.

Overview

Khelo India is an undertaking by Sports Authority of India to promote competitive sports from school & college level all the way up to national championships. The program needed a comprehensive platform to manage all sporting events across India's 28 states and 8 union territories.

The Challenge

Organizing sporting events across a vast geographical area involved numerous stakeholders and complex logistical processes. Key challenges included:

• Communication gaps and inefficient resource allocation
• Lack of unified platform for managing vendors, budgets, and team communication
• Difficulty tracking progress and identifying areas for improvement
• Athletes facing difficulties accessing event schedules and performance data

Our Solution

We built a custom project management platform that provides:

• Centralized hub for managing vendors, budgets, team communication, and reporting
• Streamlined event logistics through automation
• Real-time data insights for better decision-making
• Dedicated athlete portal for accessing schedules, results, and performance data
• Multi-tier reporting system for different stakeholder levels

Results

The custom platform significantly enhanced event management efficiency and transparency:

• Streamlined communication among stakeholders improved coordination and minimized errors
• Optimized resource allocation ensured efficient utilization of resources
• Real-time data provided insights for informed decision-making
• Athlete portal empowered athletes with easy access to schedules and performance tracking
• Successfully managing sporting events across entire nation